The FRESHFARM Pop-Up Food Hub is a nonprofit food hub and food distributor with two key missions: (1) to support small- and mid-sized local farmers in the Mid-Atlantic region, especially Black and Brown farmers, in connecting with wholesale partners to grow their businesses and (2) to nourish our community, and especially those who struggle with food security, by providing them with fresh, locally grown produce at wholesale prices.
These innovative programs create positive change across the local food system: they create economic opportunities for local growers, improve food access for those in need, and strengthen our regional food economy.
Buy local produce with us:
- Nonprofit Organizations: Clients can either place orders for bulk produce or individually packed bags. For non-profit organizations, we offer wholesale pricing, no markups, and a flat $5 delivery fee.
- Restaurants & Commercial Clients: Clients can either place orders for bulk produce or individually packed bags. For commercial and restaurant clients, we offer wholesale pricing, a flat $5 delivery fee, and a 10% handling fee, which helps support our non-profit partners.
- Individuals and Families: The FRESHFARM Market Share, which is similar to a CSA (Community Supported Agriculture) offers a hand-packed bag of seasonal fruit and veggies in both a Personal and Family size with convenient weekly pick-ups . It’s a flexible and convenient way to enjoy an abundant variety of the best our local farmers have to offer.
We prioritize working with farmers who:
- Grow food within 200 miles of the Washington, DC region (see map below)
- Are considered small and mid-size
- Are traditionally under-represented, including Black and Brown farmers, first-generation farmers, and women-owned farms
- Share our values, including prioritizing the needs of our community, our climate and our land
We prioritize serving partners that:
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Have traditionally been excluded from wholesale channels because their order size may not be big enough to qualify for wholesale pricing, like early child care centers, senior centers, and health clinics (see map below)
- Are helping address issues related to systemic racism that for too long have left our Black and Brown neighbors without access to reliable and affordable local produce
- Believe that buying local food supports our farmers, our food system, and our community
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To learn more about this innovative model and how it works, please read the 2023 Pop-Up Food Hub Case Study.
In 2023, the Pop-Up Food Hub generated $600K for 37 small- and mid-sized farmers and food producers and delivered fresh, nutritious produce to 53 partner organizations and our FoodPrints partner schools.
These maps help to visualize in Pop-Up Food Hub’s role in fueling the local food economy, strengthening a short supply chain, connecting underserved communites with nutritious food, and creating a more resilient and equitable regional food system.
Pop-Up Food Hub 2024 Impact
The PUFH generated more than $1.15M of revenue for the local small- and mid-sized farmers in our network, helping farmers from Pennsylvania to Virginia increase their sales and grow their businesses
The PUFH moved 400K pounds of locally grown produce to food-insecure individuals in the region
The PUFH distributed more than 6,000 pre-packed produce bags through our Market Share program to customers across the region, 35% of whom paid with SNAP/EBT